Krugman Nails It
New York City Romney Donor in Land Cruiser: "We’ve got the message. But my college kid, the baby sitters, the nails ladies — everybody who’s got the right to vote — they don’t understand what’s going on. I just think if you’re lower income — one, you’re not as educated, two, they don’t understand how it works, they don’t understand how the systems work, they don’t understand the impact.”
Krugman: "So I was curious: what do “nails ladies” earn? The answer, according to the BLS Occupational Employment Statistics, is that in 2010 the mean annual wage of Manicurists and Pedicurists was $21,760. Among other things, this means that nails ladies probably face a higher marginal effective tax rate than Romney donors."
Lemkin: A truly agile messaging arm in a tight election year would have had Krugman responding to this linkage, not making it. This is why we fail.
